Print Design & Local Marketing
Bringing community-focused veterinary care to life through print design
Brief
Healing Paws Veterinary Center needed a print piece to introduce their new hospital to the local community. The goal was to communicate their values of honesty, compassion, and stress-free care while highlighting their approachable, small-business identity.
The flier had to be welcoming, clear, and visually engaging, while also providing practical information like contact details, location, and introductions to the doctors.
Deliverables
We designed a full-color, double-sided flier that balances bold messaging with approachable content. Typography and layout emphasized the practice’s “Big Hearts, Small Business” ethos, while personal doctor introductions added trust and sincerity. Local landmarks were included on the map to make the new location easy to find.
Results
The flier successfully positioned Healing Paws as a welcoming and trustworthy community resource. Distributed locally, it helped introduce the practice, highlight its difference from corporate competitors, and build early trust with new families in Mount Kisco and surrounding towns.
